Open Energy Pushing Forward Despite Housing Downturn
The housing market may be tanking in the U.S., but Open Energy, a manufacturer of building integrated PV (BIPV) products is preparing for the BIPV market to take off in a big way in the coming years. New residential construction is down almost a third since this time last year. While Open Energy has seen a drop in business recently that has coincided with this downturn, the company is also seeing more contractors think about integrating solar into their business practices. The number of traditional builders and roofers approaching the business leads CEO David Field to believe that companies like Open Energy are starting to take market share from the existing construction industry, rather than creating new, separate business. The housing market got us into the financial crisis that we’re experiencing today – but will it get play a role in getting the solar industry moving in a big way? Check out an interview with Open Energy’s David Field and a few other interviews on this week’s Inside Renewable Renewable Energy podcast for more on the subject.